Arrival design
Rooms, dining and arrival cues build desire before booking.
Aeon Resorts Group / Case Detail
Marina Residences
Combined a yacht club, serviced residences and owner membership into one coastal asset. Aeon Resorts Group's Marina Residences record studies pre-arrival guidance, on-site questions, facility use and rebooking messages together. The screen order was rebuilt around moments in the guest stay.
At a Glance
Brand
Aeon Resorts Group
Type
Case
Content
02
01
Arrival design
02
Stay operation
03
Return offer
01
03
Project Story
Marina Residences 실행 결과
Combined a yacht club, serviced residences and owner membership into one coastal asset. Aeon Resorts Group's Marina Residences record studies pre-arrival guidance, on-site questions, facility use and rebooking messages together. The screen order was rebuilt around moments in the guest stay.
Guest operation room
Arrival design
01
Pre-arrival
02
Stay
03
Return
Stay operation
Guest requests and site programs are read on one operating schedule.
Return offer
Reviews, membership and next-season offers become a return path.
Detail Proof
Signals Moving the Guest Journey
Signals follow the guest from pre-booking anticipation through stay operations and return offers.
7d
Pre-arrival
Messages begin before arrival to shape anticipation.
5
Stay moments
Room, dining, activity and concierge moments connect.
30m
On-site reply
Guest questions are read by response time.
30d
Return offer
The next seasonal offer follows checkout.
Messages begin before arrival to shape anticipation.
Room, dining, activity and concierge moments connect.
Guest questions are read by response time.
The next seasonal offer follows checkout.
Next Step
Open the next stay scene for Marina Residences
Marina Residences is arranged as one guest route from pre-booking to post-checkout return.
Before we start
Guest itinerary
The stay route opens from pre-booking to after checkout
Booking, rooms, dining and return messages are connected.
Reserve
Stay
Dine
Return
- ✓ Booking conversion points are mapped first
- ✓ Room, dining and amenity moments are connected
- ✓ Return messages and membership conditions are aligned